Monday 21 November 2011

Own Label Sainsburys Design

Very pleased today. After a bit of a wait the truly wonderful Jonny Trunk Own Label Sainsburys Design Studio book turned up.  Published by Fuel. This book is a must.
It all started in the mid 1970s, when I used to go shopping with my mother, in the local
Sainsbury’s. I remember all sorts about it, the hard brown tiled floor I used to crawl around on, the split sugar I used to stick my wet fingers into, and the own label packaging.
Jonny Trunk

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